A Document-Breaking Week Begs The Query: How Some Distance Can Ok-Pop Go? : The Record : Npr

A Record-Breaking Week Begs The Question: How Far Can K-Pop Go?
But how far, K-pop observers have long wondered, can this unabashedly glossy, visually oriented, and aggressively young music really go?
Enlarge this image toggle caption Han Myung-Gu/WireImage Han Myung-Gu/WireImageMaking it to the top of the Korean pop music charts demands no small amount of blood, tears, and sweat — and even more to break beyond it.
“When the group launched, they seemed to resonate more outside Korea than in Korea,” says Mark Russell, author of Pop Goes Korea and K-Pop Now.
“In a time of increasingly borderless music production as well as music fandom, though, one might question the relevance of Billboard chart placement as an indicator of a K-pop group’s prospects.

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