‘Super Mario Bros.’ animated movie in the works at Illumination Entertainment

Super Mario could be making his leap to the silver screen.

Nintendo (NTDOF) is near a deal with Illumination Entertainment for a great animated movie based on the favorite gaming franchise, “Super Mario Bros.,” CNN has confirmed.

The deal, which was first reported by the Wall structure Road Journal, would bring just about the most familiar pop culture brands to theaters via Illumination Entertainment, making animated films for Comcast (CMCSA)’s Universal Photographs. The studio boasts a very long streak of blockbuster hits such as for example “Despicable Me,” “Minions,” “THE TRICK Life of Domestic pets” and “Sing.”

Both Illumination Entertainment and Nintendo declined comment on this story.

The timing for a potential “Super Mario Bros.” film couldn’t come to be better since franchises from “Celebrity Wars” to Marvel to “Harry Potter” are the current coin of the realm in Hollywood, scoring big buzz and big box office numbers. It could also be very good timing since Nintendo, along with the “Super Mario” brand, are in the center of a resurgence.

Nintendo said last month that it expects to create $1.06 billion in operating profit for the existing financial year, which is nearly double the $572 million it predicted 90 days ago. That would be its best effectiveness since 2010.

This is thanks in large part to the success of its latest console, the Move, which went on sale in March, and has exceeded sales forecasts.

A pipeline of well-known “Super Mario” games have hit the market recently, with the mobile “Super Mario Function” and the Switch’s “Super Mario Odyssey.” The reputation of those games have helped reintroduced the years old persona to a new generation of gamers.

Related: The Switch is certainly powering Nintendo toward a $1 billion profit

The prospects of new a “Super Mario” film can be a big package because Nintendo has kept its intellectual property largely off motion picture screens for decades.

“Super Mario” was adapted for 1993’s “Super Mario Bros.” The live-actions film, which starred Bob Hoskins and John Leguizamo as Mario and Luigi, was a professional and critical bomb, but has since that time gained a cult pursuing.

Read more on: http://cnn.com/entertainment